Why Most Business Tools Are Missing The Bigger Picture (And What We’re Doing About It)…

After speaking with countless business owners and community members over the past few weeks, one thing has become crystal clear:

While there are plenty of “sexy” automations and cool-looking tools out there, most of them aren’t solving the real problems businesses face.

Think about it – Hootsuite, Buffer, and similar platforms are great at what they do, but they’re just isolated solutions.

They handle social media management and scheduling, but they exist in their own bubble.

They don’t connect with your sales processes, your content strategy, or your operational workflows.

And that’s exactly what we’re building BigMoves to solve.

TL;DR

• BigMoves.io now has a waitlist page open! Sign up to stay ahead on all updates and be among the first to access our new AI Automation Marketplace.
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• Major Platform Updates: BigMoves is taking longer to launch than expected, but we’re building something that will stand the test of time.
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• Strategic Focus: It’s our mission to build tools that deliver real business results, not just flashy automations.
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• Integrated Solutions: The future of business will be about creating systems that connect different parts of your business for maximum efficiency

The Real Problems We’re Solving

What business owners actually need help with:

• Generating more leads and sales
• Creating strategic, effective content
• Reducing operational costs (team, software, resources)
• Breaking down silos between different departments
• Streamlining operations from a commercial standpoint

Here’s the thing – most businesses are struggling with fragmented systems.

Your marketing team is using one set of tools, sales another, and operations yet another.

There’s no cohesion, no data flowing between systems, and definitely no automation connecting these crucial parts of your business.

This fragmentation leads to:

• Duplicate work
• Lost opportunities
• Increased costs
• Inefficient processes
• Communication breakdowns between departments

That’s why we’re taking our time to build BigMoves the right way.

Sure, I could rush to market with another platform that solves just one piece of the puzzle.

But I’m committed to creating something that transforms how businesses operate at a fundamental level.

Real-World Impact: A Case Study in Integration

Let me share a perfect example of how we’re thinking differently:

Recently, a community member approached me about building a system for getting their sales team involved in content creation.

On the surface, this seemed like a straightforward automation task. But we saw an opportunity to create something much more powerful.

Instead of just building a basic workflow, we expanded it to:

• Record sales calls for content inspiration
• Generate marketing content from real sales conversations
• Create management reports on sales team KPIs
• Build accountability into the sales process

The result?

Not just a content creation system, but a comprehensive solution that:

1. Improves sales team performance through better tracking
2. Creates authentic marketing content based on real customer conversations
3. Gives management visibility into their sales process
4. Bridges the gap between sales and marketing teams

This is what integrated business automation looks like in practice.

It’s not about having the flashiest tools or the most complex automations – it’s about creating systems that make your entire business more efficient.

Why This Matters Now More Than Ever

I could have easily whipped up another “Skool community” for a quick seven-figure payday like everybody else.

But I’m looking at the bigger picture – I’m building something that I believe will still be transforming businesses 10 years from now.

The goal isn’t to make businesses 30% more efficient. We’re aiming for 3-10x improvements in efficiency.

Or in other words, instead of hiring 50 staff to run a 8-figure brand, you will only need 5. Imagine how much easier that will be to manage.

That’s the kind of transformation that happens when you stop thinking about isolated tools and start thinking about integrated business systems.

What’s Next

We’re getting close to our soft launch, and I can’t wait to get everyone involved.

While it’s taken longer than expected to build this brand, every delay has been in service of creating something truly transformational.

The Future of Business Automation

The future isn’t about hiring more team members, having the best CRM, or the using the best project management tool.

It’s about having systems that work together seamlessly, sharing data and insights across your entire business in an automated way.

You do that by:

1. Hiring a tech person to automate it all for you (expensive)
2. Building your own custom software (super expensive)
3. Use the “hive mind” from others all around the world who will sell their templates for a fraction of the build cost on the BigMoves Marketplace (no-brainer)

That’s precisely why what we’re building has the power to transform small businesses forever!

– Mitch

P.S. I’m still looking to speak with AI Automation Builders.

If you’re a builder ready to begin creating automations here are a few ideas…

These are the 4 product ideas I have:

• Book Repurposing OS: a solution to repurpose books into social media posts, newsletters and video scripts.
• Newsletter Flow OS: an entire solution to generate ideas, write the newsletter, plus automate all secondary content assets.
• Podcast Management OS: a system to help manage guest experts, plus automate episode management, content creation and publishing.
• SEO Master OS: a system to help write articles, plan clusters, and keywords and optimize posts.

I’m ready to hand over four promising product ideas to builders eager to start immediately. These are vetted concepts guaranteed to make an impact.

If you’re ready to dive in, hit reply and let’s connect!